Four Hundred (MG)  

We are a collective of passionate coffee enthusiasts, creatives, and inquisitive minds, united by our dedication to craft and, of course, our love of caffeine. Our purpose is to advance the art of coffee with deliberate care and meticulous attention to detail. Each roast is produced entirely with electric power, reflecting our conviction that exceptional coffee and considered choices coexist harmoniously. Whether you seek to explore vibrant flavours or support refined practices, you are most welcome here.

The world is moving forward — and so are we.

We're committed to delivering exceptional coffee while embracing sustainability and innovation. Our fully electric coffee roasting facility reduces carbon emissions by 90%, setting a new standard for environmentally responsible coffee production. 

Our Coffee is Roasted on Stronghold S9X

We take pride in using the most advanced, modern, and environmentally friendly coffee roaster in the world—the Stronghold S9X. This 100% electric roaster features the world’s first and only triple heat system, combining convective, radiant, and conductive heat to deliver optimal roasting results. Thanks to this innovative technology, every coffee bean is roasted evenly and efficiently, ensuring a consistently high-quality and flavorful cup every time. We are proud to be the first in Switzerland to represent and operate the Stronghold S9X.

Oskar - Founder 

My journey around the world has been the driving force behind everything I do. Living in different countries, immersing myself in new cultures, and learning from the incredible people I've met along the way have shaped who I am today. But it's Switzerland that has become my true home—its natural beauty and active lifestyle perfectly align with my values.

From the very beginning, coffee has always been a part of my daily routine. It's not just about the boost of energy—it's the ritual, the comfort, and the connection to something that's become a cornerstone of my day. As I started diving deeper into the science behind coffee, I became fascinated by its natural compounds, particularly caffeine. I was amazed by how this all-natural stimulant could have such a profound impact on our energy levels, focus, and productivity.

That curiosity and passion led to the creation of "Four Hundred (MG)." The name comes from the recommended daily caffeine intake, which is about the equivalent of four cups of coffee. Our focus is clear: to help people fuel their active lives with the right balance of energy. We're not just roasting coffee—we're creating a brand that aligns with a healthy, mindful lifestyle. It's about empowering people to take control of their energy, one cup at a time.
It’s been an exciting ride so far, and we're just getting started. Our mission is to create a community that shares our passion for balance, energy, and living life to the fullest.

Arthur - Co Founder

For the past 15 years I’ve been sharpening my skills in fields such as specialty coffee, marketing and creative industries which have led me to Four Hundred (MG) coffee. I really think that a good coffee should be accessible to anyone while keeping processes truthful and consistent. Being a sports enthusiast myself I believe that speciality coffee shares similar principles of healthy work ethic against yourself which leads to building a stronger community.
With the “Four Hundred (MG)” We want to share our experience and stories that can best be enjoyed with a cup of freshly roasted and brewed coffee. We look forward to seeing you soon and taking care of your daily dose of Four Hundred (MG).